Team 6S

Identity

Six men worked together to develop an interactive 3D experience for the Children’s Museum of Pittsburgh, but they came to me to help them develop a creative identity and a unique, modern logo. Called Team Success, the three developers and three designers that composed the team wanted to creatively incorporate the group’s name with the number of members. Team 6S — a successfully clever play on the word success — was a modern logo with a strong visual aesthetic that reflected the professional quality of the group’s project.

Team 6S used an Adobe Flash platform to create an interactive learning experience that was fun and beautifully advertised the museum’s various exhibits. The time frame for this project was aggressive, to say the least, and Team 6S required an identity that was not only memorable, but also would imply the high quality of their work. In the end, we delivered on time – and on the mark.

The design process included concept sketches, Illustrator and Photoshop.